SimonStapleton.com

Giving Your Website A New Start

Estimated reading time: 2 mins

There are a lot of reasons you might have a website. If it is for your business purposes, for personal use, or whatever else, you will want to make sure that it is as successful in that realm as possible. But whatever it is that your website exists to serve, there are various things that you need to make sure your website has in order to be successful, which are true across the board. If you have tried to make your website as close to perfect as possible and you feel like it might need a fresh, new start, then there are a lot of things to focus on for that purpose. In this article, we are going to take a look at some of the things that your website will need if you are to ensure that it has a new start.

Easy Navigation

Something that every website needs is an easy means of navigation, which is not something that many people think about when they are going into designing their website. Yet, if your website is hard to get around, it means that you are going to have much less of a chance of keeping people returning to it again and again, and that is ultimately what you are going for here. So it’s necessary to look at your site index, make sure that it makes sense and that you are not going to have it be too complex, and simplify it as best as you can. It helps if you have navigation buttons on each page, so that people can much more easily get to the home page and other similarly popular pages. Do that, and the whole feel of the website will be markedly improved.

Strong SEO

If you want as many people as possible to visit your website, something else you will need to focus too is the CEO of the site. If you have not looked into this yet, you will soon wonder why you never did. SEO is essentially just a group of actions and behaviours that you can use to ensure that your website appears near the top of a search engine results page. There are so many ways to do it, but if you really want it to be as strong as possible you will want to think about getting the help of an SEO company, who will be able to do it all for you for a very good price. As long as you have strong SEO, there is no reason to suppose that your website won’t be popular, so be sure to look into this.

Clear Design

The design is something else that affects the experience of being on the website, so make sure that you are going to put a lot of effort and focus into this too. The design should be clear and obvious, and it should be such that you are going to feel that people will find it attractive. You might be surprised at what a difference this can make, and it is definitely something that you should be working on when you start up your website again.

 

About the author /


Simon is a creative and passionate business leader dedicated to having fun in the pursuit of high performance and personal development. He is co-founder of Applied Change, a Business Change consultancy based in the UK. Simon is also an Ambassador for Gloucestershire business. Simon is an Associate Member of the Chartered Institute of Professional Development.

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