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 There comes a time when a business has to be somewhat introspective by looking at what it’s doing and not what their competitors are delivering. Getting online marketing right starts

 Low hanging fruit, as it relates to marketing, refers to a segment of consumers who are already engaged with your brand and do not need much convincing to convert. Low

 Every part of a business operation can be seen as small projects to complete. When you work on financial reports or you engage with a customer about their requests, you

 The hiring process is one of the most critical aspects of running a successful business. It’s also much more complicated than looking at a bunch of resumes and conducting a

 The many professional pitfalls that people get caught out by are usually avoidable. If you’re doing a job that you want to progress in, you need to be aware of

 When you decide what career area you want to go into, you no doubt have big dreams. The fact is that when it comes to choosing a career path to

 Starting a business and building it from scratch is hard work. Keeping on top of management, human resources, and workforce all the while ensuring you keep on top of your

 It is a question that no surgery patient wants to consider: what will you do if something goes wrong during your surgery? While many of us hope never to ask

 Whether working it or scheduling for it, the overnight – or “graveyard” – shift is nobody’s favorite. The challenges that face late-night staff are very different when compared to those

 Have you ever heard the old axiom: if you want a job done, give it to a busy person? That adage proves true in the MBA game, as it’s possible