transparency

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The Important Impressions Any Business Needs To Make

All businesses must make certain impressions on their intended audience. If they didn’t, they would only sell products by accident. The marketing industry is not found on random chance. Poking the buttons of certain people helps them consider your business in a new light. If you have ever seen the television series Mad Men, there […]

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Building Employee Trust Through Words And Actions

In a recent survey of employees, who were asked what they would like to see more of in their bosses, a convincing majority replied with a single word: trust. It is one of the most crucial areas of an employee’s professional life and one of the major factors in high-turnover. To put it bluntly, your

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The 4 Key Steps To A Productive & Positive Work Environment

When people think of job satisfaction they tend to think of the job itself. However one element that always ranks highly when it comes to people being happy in their job is the external elements of their job, the work environment. The Work environment is everything that forms the employees involvement with the work and

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Book Review – The Naked Corporation: How the Age of Transparency Will Revolutionize Business

The main thrust of this title is to show us that the technology and the Internet is exposing the shenanigans of corporations more than ever before. Web2.0 and social media technologies allows information to flow almost unimpeded through viral channels, and can stem from valued customers, pissed off employees and corporate terrorists alike. Although it’s

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