Choosing The Perfect Business Domain Name

Estimated reading time: 1 mins

The way in which people represent their companies online could play a significant role in their success. With that in mind, it’s vital that entrepreneurs perform as much research as possible before making any domain name purchases. There is some information on this page that should assist with that process.

Think of something unusual

Business owners don’t want to confuse their customers. However, choosing an unique domain name can work well in many instances. That is especially the case if people have never heard of the words or terms used in the past. Abbreviations also work well in many situations.

Keep it short

No internet user wants to spend more than a couple of seconds typing a domain name into their browser. So, it makes sense to keep it as short and sweet as possible. Again, abbreviations work well for that reason. Just consider some of the most successful short-domain websites around today, and take some inspiration from their approach.

Use urban or slang terms

There is a trend at the moment concerning the use of slang terms in domain names. The Urban Dictionary website is a good place to look for some inspiration. Just make a list of terms that are relevant but also fresh.

When it comes to buying domain names, there are hundreds of specialist suppliers online. Just be sure to check prices with multiple sellers before investing. Some companies overcharge because they rely on the fact that most buyers don’t know what they’re doing. So, check prices across the board before spending any money.

Created by BrandableHQ






About the author /

Simon is a creative and passionate business leader dedicated to having fun in the pursuit of high performance and personal development. He is co-founder of Applied Change, a Business Change consultancy based in the UK. Simon is also an Ambassador for Gloucestershire business. Simon is an Associate Member of the Chartered Institute of Professional Development.

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