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3 Vital Things To Support Your Small Business (Plus One Unexpected Strategy That Will Help)

Estimated reading time: 2 mins

Making a go of your small business isn’t something you can’t do without the right support. Keep reading to find out what the support is, and how it can help your business build the success that you crave.

Grants

One thing that it’s important to get when supporting your small business is all of the information on a financial support including grants that are offered by the government.

Financial help is often something that is available for small business, and it can make the difference between staying afloat and failing.

 

Start by speaking to your advisor at the bank to see if there is anything that they know about. Then search for help from charitable organisations. As often if your business, has an environmentally or community friendly elements you will be eligible for some assistance in this areas.

IT support

No business can afford to have poor IT systems these days. As we rely too heavily on IT for our communications, both within the business and with customers. For a small business this can be particularly problematic because they may not have anyone on staff qualified and experienced enough to deal with the complications of the sort of a high spec system that they need to run.

To remedy this, you will need to consult with firms that offer computer support and cloud solutions. In fact, it’s vital that you have an IT service provider that you can rely on, even if nothing has gone wrong yet. As that mean you are protected against problems as well as having someone one hand that can quickly get involved to sort any issues out that you may have in the future.

Advertising

Of course, being in business in all about having a commercial edge, and that isn’t possible if your potential clients don’t know about your product. This is where the support of advertising can come in.

Happily, advertising is no longer limited to larger corporations, because over the last 10 years it has become much more accessible and affordable via the Internet. Consider things such as internet pop-ups, banners, and pay per click services to help get your companies name out there.

Pay per click service is when your company’s name come up at the top of a related Google search. The Internet provider then charges you per customer that click on that link and gets directed to your site.

Psychological support

So, this one is the unexpected strategy, and I bet you are thinking how can psychological support help me and my small business? Well, probably in more ways than you realize.

For instance, even small business employee people, and those people; often have problems that can interfere with their work. In larger companies, there may be others in their department that can take up some of the slack, but this just isn’t possible in smaller ones.  

Therefore, offering them counselling through psychological support can help these employees to cope better during their difficult time. This, of course, has the knock-on effect that they take less time off sick and are more productive when they are at work. Meaning it’s a win situation for you the employer and for them the employee.

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About the author /


Simon is a creative and passionate business leader dedicated to having fun in the pursuit of high performance and personal development. He is co-founder of Applied Change, a Business Change consultancy based in the UK. Simon is also an Ambassador for Gloucestershire business. Simon is an Associate Member of the Chartered Institute of Professional Development.

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