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Effective Marketing Strategies You Can Implement Today

A key part of any business is an effective marketing strategy. And although we may be familiar with the most simple ways to market a product; i.e. email marketing, postal flyers and newspaper ads. The marketing industry is changing rapidly, and we need to be able to adapt and grow with it. Today we are

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Customer Engagement

Small Businesses: How to Gain and Retain New Customers

Without customers, you don’t have a business. Every business needs loyal and regular custom to survive. So, it’s no surprise when business owners become excited by the idea of creating new custom and building new connections. However, the majority of advice out there will do nothing more than increase your social media followers and suck

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Is the Road to Hell is Pathed With a Leaders Good Intentions?

A leader’s word is their bond. That’s what their followers expect, but when that commitment continually fails, it’s a slippery slope.Has your boss ever agreed to deliver something, and then let you down? Annoying isn’t it? A position of leadership is a privilege and a responsibility, and that responsibility is to create the environment for

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