More and more these days, people are beginning to pay attention to the environment and think of ways to reduce their individual carbon footprint and the impact they have on Mother Nature. It isn’t just the individual, though – more and more businesses are starting to think of creative, outside-the-box ways to reduce the harm […]
Going Eco-Friendly with Your Business is Easier than you Think Read More »
When you are trying to get a new business off the ground, it’s important that you invest in marketing. However, you only have a limited amount of startup money, so you need to spend it where it counts. A lot of new businesses run into trouble because they pour money into marketing strategies that are
Where Should New Businesses Spend Their Marketing Budget In 2020 Read More »
Authenticity in marketing is a huge buzzword these days. Customers want to connect with a company and form genuine interactions. It’s why you see people go to the same hairstylist, request a specific waiter, or post a good review when a salesperson goes above and beyond. We’re all just human after all, and coming across
5 Ways to Authentically Connect with Your Customers Read More »
It doesn’t take a business guru to realize that loyal customers are the heart and soul of any successful modern company. However, acknowledging its importance is one thing, and achieving it is another altogether.Failure to accomplish this goal is one of the chief reasons why over three in every four startups fails. So, how can
Long-Term Customer Loyalty: How Can Your Business Gain It? Read More »
