Social media is a powerful tool that has become a major part of our day to day lives. People use it for different reasons, some for fun, some to interact with other people, while others, to offer services to a target market, such as health care. For people in business, using social media to drive […]
3 Tips to using social media to drive traffic to your website Read More »
Too many businesses in today’s economy think that a pretty website and a Facebook feed full of memes is an effective marketing strategy. The reality is that a site is no help unless anyone knows it’s there, and social media, while great for branding, is notoriously poor for driving sales. The keys to success in
Seen and Heard – 5 Ways to Revitalize Your Business’s Marketing Strategy Read More »
Since google has become a verb to describe the act of researching a solution online, it’s fair to say that Search Engine Optimization – SEO – is in every mouth. Modern marketers follow strict content generation rules and keyword placement guidelines to improve their ranking in search result pages, using a variety of tools to
3 Non-SEO Things That Boost Your Rankings Read More »
It used to be that companies would invest a lot more time and money in making sure that their staff kept up with rapid change. In a difficult financial climate, that priority has reduced, and employees can no longer guarantee that their workplace will put any priority on their development. That’s why the onus is
How to invest in yourself so your career soars Read More »
With millions of brands out there trying to get in front of their respective audiences online, standing out from the crowd and actually getting noticed can be a little difficult.But that doesn’t mean you shouldn’t try. When it comes to digital marketing, building a strong online brand presence is the first priority of many marketers
5 Effective Ways to Increase Your Online Brand Presence Read More »
How many people your business knows is kind of equal to its success. It includes both your former customers and your current ones as well as all of those professional contacts who may be able to help you out in the future. If you don’t focus on expanding it, you won’t be able to grow
Expanding Your Business Network 101 Read More »
