Looking back, it’s easy to track the coming and going of trends and fads. From fashion to technology to political power, no specific industry or social perspective will ever remain the same indefinitely. But the vessel by which people consume these trends and engage in this ever-evolving landscape? That’s a different story, because the digital […]
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Businesses that don’t grow rarely stay viable for long. It’s essential you’re always planning the next big thing. Beyond your plan, a strategy for the long term future of your company is paramount. This can involve a great deal of research but is also built on internal audits. Understanding where you are now is crucial
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IT Sales is a tough job. IT buyers don’t suffer fools gladly, and they aren’t tricked by the usual methods employed by door-to-door vacuum cleaner salespeople. IT Sales has developed into an artform, so it’s vital you stand out from your bustling crowd. Here are five FREE ways to do this: Call your prospects at
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To most people outside of IT, SOA is really dull. I hear business people talk about it as ‘hype’ and an ‘excuse’ to delay work. Well that might be true in some cases. But I think it is more likely because of a lack of understanding and appreciation of the potential upside.I recently wrote about
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This is my first article aimed at IT Sales. Selling technology is not easy, particularly in this Web2.0-fuelled, open-source aware, web-enabled environment. There is always a competitive product, and sometimes the competition might be available for free. Sales calls are a wonderful bevy of pleasantries and good intentions. Sales, though, are not won or lost
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