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Freelancers: Have You Been Making These Mistakes?

Freelancing is something many with an entrepreneurial mind decide to do; it’s great for those who have big dreams, want more freedom, and don’t want to work for ‘the man’ anymore. However, there are lots of mistakes freelancers can make that aren’t always immediately clear. If you’re a freelancer, you’ll want to read on to […]

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5 Ways to Authentically Connect with Your Customers

Authenticity in marketing is a huge buzzword these days. Customers want to connect with a company and form genuine interactions. It’s why you see people go to the same hairstylist, request a specific waiter, or post a good review when a salesperson goes above and beyond. We’re all just human after all, and coming across

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