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Where You’re Going Wrong with In-Store Advertising

You are already halfway there… you have managed to entice people inside of your store. But the hard work does not stop here. You now need to encourage them to purchase your products. To do this, your in-store advertising needs to make a positive impression. Read on to find out where you may be going […]

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Taking More Than A Glance At Visual Merchandising

If you run a physical retail business, a café, a restaurant, or any kind of business that has consumers coming in through your doors to look at and buy your products, then your physical space should be part of what wins customers over. It shouldn’t just be a place to host all your goods and

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HK Central IFC Mall interior evening shop window female clothing model Feb 2013

Money Never Sleeps: How To Market In-Store

Marketing is one of the pillars of success in the industry. So, businesses around the globe spend a fortune on online and offline advertising techniques. In fact, the number is around 7 to 8% of gross revenue, which equates to thousands of pounds. However, the reality might be that you are not doing enough to

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What’s the difference between scholarships, grants, and bursaries in Canada?

Paying for post-secondary education doesn’t have to be a burden. But what are your funding options?

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How To Sell SOA to Your Business

To most people outside of IT, SOA is really dull. I hear business people talk about it as ‘hype’ and an ‘excuse’ to delay work. Well that might be true in some cases. But I think it is more likely because of a lack of understanding and appreciation of the potential upside.I recently wrote about

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