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5 Branding Lessons Every Entrepreneur Can Learn From Marvel Studios

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This week Marvel’s Black Panther was released to near universal acclaim. The film represents another home run for the studio and if opening night box office is a reliable indicator the movie is going to be absolutely huge. There are a few reasons for this, not least of which is the palpable sense of excitement […]

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5 Reasons Why Lightworkers (in IT) are like Luke Skywalker

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I’ve often written about Lightworkers and Darkworkers. There are similarities between the boy-hero and Lightworkers I thought might be fun. He trusted his instinct and acted upon it:Luke Skywalker in Star Wars: A New Hope switched off his targetting computer and trusts his instinct when firing that bomb thing into the Death Star. What a guy. Lightworkers

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