Pay-per-click (PPC) advertising through Google Ads remains one of the most powerful ways to drive targeted traffic to your website. But simply setting up a campaign isn’t enough – you need to be strategic in how you target your audience. Whether you’re managing your own campaigns or working with a PPC consultant, it’s vital to get your targeting […]
Adwords Targeting Strategies: 5 Top Tips Read More »
Although most people know how to navigate SEO, PPC is still kind of fuzzy. What it comes down to pay-per-click (PPC) marketing the costs seem minimal but add up quickly. To lower your cost-per-acquisition, you’ll need to consider your options from a variety of angles. Change How You Bid SEO consulting will take you far
Tips to Lower Your Cost-Per-Acquisition Read More »
You want your product or service information to be visible to as many possible clients as possible. However, visibility itself isn’t enough to make for the most efficient marketing process. Simply throwing information about your website or company out onto the internet for all to see certainly will increase traffic, but not as efficiently as
A Beginner’s Guide to Google AdWords Read More »
You may have the most organic content in the whole world, but if nobody reads it, the site traffic decreases!
Guide to Boosting Your Organic CTR Read More »
Before your brand really finds its feet and you start dealing with the day-to-day of managing a booming presence and community, online marketing can feel like groping your way through the dark. You might not entirely be sure that anyone’s aware of your presence. But it’s time to turn on the lights and make yourself
Time To Shine: How To Not Be Invisible In Online Marketing Read More »
It makes me laugh. If it didn’t, it would make me cry…
Quite Possibly the Dumbest Email Disclaimer I Have EVER Read Read More »
