Businesses never have an easy time of selling themselves to customers. In the modern world, there is so much competition for any business just starting out; it can be a challenge to make your first few sales, let alone enough to be successful. Of course, though, like most areas of business, there are plenty of […]

Getting to grips with digital marketing is essential for any business owner. You don’t have to become an expert, but you do need to know the basics of what makes a good digital marketing strategy. There are some key areas you need to focus on if you want to understand what matters in digital marketing.

Marketing is one of the pillars of success in the industry. So, businesses around the globe spend a fortune on online and offline advertising techniques. In fact, the number is around 7 to 8% of gross revenue, which equates to thousands of pounds. However, the reality might be that you are not doing enough to

Most business owners are concerned about waste. Wasting labour hours, wasting production hours, and even wasting office space are primary concerns. Most startups naturally stretch the resources they have as far as they can go. But as a business starts to expand, making the right impression to woo the right clients can see the start

If you’ve recently started up a business or you’ve taken the reins of a small company, then there’s one important thing that you need to keep in mind: a shy business isn’t going to be successful. A business that doesn’t actively promote its products or try to show off their wares isn’t going to be

There are so many fantastic benefits to ‘upcycling’ or turning an old piece of furniture into something new. It’s good for the environment seeing as less is going to landfill (and less demand to factories for new furniture) but you also get to create something unique. Plus it’s fun too, you can teach yourself new

Old and vintage vehicles are continuing to grow in popularity (and value) with both collectors and those who want a characterful and unique ride. Therefore, the restoration of classic cars can be a lucrative business and provide you with a steady flow of income. If you have the passion and knowledge to bring an old

Everyone wants their business premises to appeal to those that visit them. Whether you have an office that might be frequented by business partners, a coworking space brimming with startups, or a hotel with guests coming in and out, you want people to admire the space you have created. For many business owners, it’s important

When you’re starting out in business and growing your B2B client base day by day, Customer relationship Management (CRM) may not even be on your agenda. As your business, and client base, expands then the need for retention becomes increasingly important. As important as it is to expand, a business underestimates its existing base of

Before your brand really finds its feet and you start dealing with the day-to-day of managing a booming presence and community, online marketing can feel like groping your way through the dark. You might not entirely be sure that anyone’s aware of your presence. But it’s time to turn on the lights and make yourself

Shipping and storage industries are a pretty old fashioned business that doesn’t seem like it needs to change much. It’s very straightforward, you just need a place to store goods and some vehicles to ship them. All of the new technology that we’ve seen over the last few decades doesn’t really have too much of

There is plenty of money to be made in the business of transporting goods, so you need to ensure that your lorries are up to scratch for what you need to transport. This can be achieved by making improvements to your vehicles, and here’s how. The Driver First and foremost, the lorry isn’t going to

Lots of people choose to leave their traditional jobs and become self-employed every single year. That is a fantastic move that can present many benefits and advantages of the individual. However, there are many misconceptions out there concerning the realities. With that in mind, the information on this page should set the record straight once

Setting yourself up as a contractor entails all sorts of challenges, expectations and goals. People looking to get set up as a new contractor, and even people who have been contractors for a while, should be asking themselves a series of questions in order to establish what needs to be done in order to be

Running a business is a large step to take for even the most business driven people around the world. How can we ensure that when we do decide to take the step into being an entrepreneur, that it will work out? Statistics show that many start up businesses fail within the first year of trade.

Being involved in a lengthy lawsuit is any business owner’s worst nightmares. Unfortunately, people these days will try to sue you for just about anything. If you aren’t careful, you could end up wasting valuable time and money in court and if you lose, it could seriously damage your business permanently. When you’re a small

The old style office is becoming obsolete. The idea of sectioning off your employees with cubicles and creating a working environment where people are isolated isn’t fashionable anymore. Employers are starting to realize that collaboration between employees is the best way to push things forward. To this end, new age offices with bean bag chairs

No matter the budget, size, scope or scale of your business and no matter who you are as a leader, you’ll always have plenty of tools at your disposal, whether they are physical things stored on a bench or toolbox, or whether they are a set of mental techniques or digital tools – you will

In business, there’s no such thing as a one man army, and this is what every great business leader understands thoroughly. Your business is your dream, a livelihood and something that gives you purpose in life. Seeing it destroyed because you didn’t prepare your team, can be the epitome of fantasy hindsight. Therefore, you should