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I really like this article (link below) – it deals with exactly the kind of thinking we need if we’re going to break out of technical jobs. Read it please! It discusses how software platforms can revolutionise business. Its a great example of how a technical innovation can create innovative and large scale commercial opportunities. Particularly look for Hagiu’s comments on the management skills needed to make technology innovations a commercial success.
http://hbswk.hbs.edu/item/5482.html
When you’ve done reading this article, begin thinking about platforms you’re aware and how they are commercially successful. One everybody should have heard of is the XBOX360 – it isn’t just a games console; it is a marktetplace where games developers can showcase their work and consumers can purchase games all from the console, complete with inbuilt payment systems.
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3 Comments
Chad Dexter
May 28, 2007 at 2:39 pmGreat article thanks. Its quite inspiring as you say and is a good insight to how technology can create massive profit
Jonesy
August 7, 2007 at 1:57 pmGreat article Simon, thanks for pointing it to me
Julie McCann
August 9, 2007 at 2:18 pmXbox360 is a good example of a successful technology platform isn’t it?
Not only does it play games and DVDs but Microsoft also sell software, music and videos through its XboxLive.