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This is the question many freelancers are asking at this time.
We market for a simple reason. If our customers (existing and potential) don’t know we exist, what we do, and how we can benefit them, how will we get more work?
Savvy freelancers like you know that marketing is a core function of your business. Of course, you want to get the most from it – it can be expensive in terms of your time and cost. So how are you approaching marketing?
I’ve learned quite a lot about this, in fact, over the last few weeks whilst chatting to freelancers who are still making waves during the recession. I’ve pulled together their key tactics and share them below:
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